Hello there! So here’s the situation.
First page on Google( currently top 4-6 ), commercial keyword with above average volume.
Right now content is literally worthless. Made a rewrite, mostly using Copywritely 😛 TAGEND increased amount of words from~ 700 to~ 1000. made it much more useful for reader imho. fixed keywords densities following challengers’ ratios. added main keyword+ variations to my h2 headers and h1 header. drastically increased readability score, fixed grammatical and logical blunders, lessened amount of repeats of the same content. get rid of monotony.