Month: October 2024

“Essential Web Design Best Practices for 2024”

Creating a website that keeps up with the fast-paced nature of the internet is essential. What seems innovative today can quickly become outdated. But great websites stand the test of time. That’s where web design best practices come in. They’re your toolkit for building a site that looks sharp and keeps visitors engaged. Whether you’re […]

The post 9 Web Design Best Practices In 2024 appeared first on Elegant Themes Blog.

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New Webmail Solutions Crafted to Enhance and Propel Your Business Expansion

Exciting updates for agencies, developers, and freelancers!

We’ve received feedback that although many of you appreciate our Webmail service, the 5GB storage cap is becoming restrictive. That’s why we’re rolling out our brand-new selection of enhanced Webmail plans to elevate your email experience.

Increased Space, Greater Flexibility, Enhanced Performance

We’re broadening our options to provide six unique storage tiers, empowering you to select the plan that perfectly aligns with your requirements:

Pricing for Agency Members

  • 5GB (our initial plan) – $1
  • 10GB – $2
  • 15GB – $3
  • 20GB – $4
  • 25GB – $5
  • 50GB – $10

Pricing for Pro Members

  • 5GB (our initial plan) – $2
  • 10GB – $4
  • 15GB – $6
  • 20GB – $8
  • 25GB – $10
  • 50GB – $20

Additionally, each plan remains fully equipped with all the powerful features you’ve come to expect from WPMU DEV Webmail.

Competitive Pricing for Optimal Value

We recognize the importance of budget-friendly options. That’s why we’re staying true to our promise of economical pricing:

  • Agency members: Keep enjoying reduced rates, starting at just $1/month for each email account.
  • Non-agency members: Get access to competitive rates, beginning at $2/month for each email account.

Check out your WPMU DEV Hub for a comprehensive overview of pricing across all new tiers.

Upgrading is Easy:

You can either create a new webmail account with your chosen plan, or:

  1. Log in to WPMU DEV HUB
  2. Go to the Webmail section
  3. Choose the email account you wish to upgrade
  4. Hit the modify plan button

Your email service will transition smoothly to the updated plan without any interruptions.

Looking Forward

This enhancement of our Webmail plans is part of our continuous commitment to improving your digital toolkit. We’re focused on delivering solutions that evolve with your business.

# New Webmail Plans Tailored to Foster and Accelerate Your Business Expansion

In the contemporary digital landscape, email continues to be a fundamental element of business communication. Whether you are a startup, a small business, or a well-established enterprise, having a dependable, secure, and feature-rich webmail service is crucial for maintaining fluid communication with clients, partners, and staff. Acknowledging the changing requirements of businesses, various webmail providers are now launching new plans explicitly crafted to support and expedite business growth. These plans extend beyond basic email functionalities, incorporating advanced features that can boost productivity, enhance security, and streamline operations.

In this article, we will delve into the essential features of these new webmail plans and how they can aid your business in thriving within a competitive environment.

## 1. **Scalability: Expand as You Expand**

A critical factor for any growing business is scalability. As your company grows, so do your communication requirements. New webmail plans are structured to scale alongside your business, enabling you to effortlessly add more users, increase storage capacity, and incorporate additional tools as necessary.

### Key Features:
– **Flexible User Accounts**: Simply add or remove email accounts as your team evolves.
– **Custom Domain Integration**: Utilize your business’s custom domain for professional email addresses (e.g., yourname@yourcompany.com).
– **Expandable Storage**: Begin with a basic storage plan and upgrade as your email storage demands grow.

## 2. **Enhanced Security: Safeguard Your Business Information**

Cybersecurity is a primary concern for organizations of all sizes. With the rise of phishing schemes, malware, and data breaches, having a secure email platform is vital. New webmail plans come with advanced security features designed to shield your business from cyber threats and maintain the confidentiality of your communications.

### Key Features:
– **End-to-End Encryption**: Guarantee that your emails are encrypted from the moment they are sent until they reach the recipient.
– **Two-Factor Authentication (2FA)**: Add an additional layer of security by requiring users to confirm their identity with a second form of verification.
– **Spam and Phishing Filters**: Sophisticated filters assist in blocking harmful emails before they land in your inbox, minimizing the risk of phishing attacks.
– **Data Loss Prevention (DLP)**: Stop sensitive information from being shared outside your organization by establishing DLP regulations.

## 3. **Collaboration Tools: Enhance Team Productivity**

Email has evolved from merely being a medium for messages—it’s a hub for teamwork. Modern webmail plans are designed to integrate seamlessly with other productivity tools, enabling teams to collaborate more successfully and efficiently.

### Key Features:
– **Shared Calendars**: Simplify meeting, event, and deadline scheduling by sharing calendars with your colleagues.
– **Task Management**: Assign tasks, establish deadlines, and monitor progress directly within your email platform.
– **File Sharing and Cloud Storage**: Securely share large files and store essential documents in the cloud for easy access and collaboration.
– **Real-Time Collaboration**: Certain webmail platforms provide real-time document editing and collaboration, allowing multiple team members to work on the same document at once.

## 4. **Mobile Optimization: Stay Connected Anywhere**

In today’s quick-paced business climate, remaining connected while on the go is crucial. New webmail plans are optimized for mobile usage, ensuring that you can access your email, calendar, and other tools from anywhere, at any time.

### Key Features:
– **Mobile Apps**: Access your email and other productivity tools via dedicated mobile applications for iOS and Android.
– **Push Notifications**: Get real-time alerts for incoming emails, calendar events, and task updates.
– **Offline Access**: Some webmail platforms allow you to view your emails and drafts even when offline, guaranteeing that you can continue your work without an internet connection.

## 5. **Customizable Features: Personalize Your Email Experience**

Every business has distinct needs, and the new webmail plans offer a variety of customizable features to ensure your email platform operates the way you require it to. Whether you want to adjust your email interface, set up specific sorting rules for emails, or develop branded email templates, these plans provide the flexibility to refine your email experience.

### Key Features:
– **Custom Email Templates**: Create and save branded email templates for uniform communication with clients and partners.
– **Email Rules and Filters**: Establish automatic regulations for sorting incoming emails into designated folders, flagging important messages, or prioritizing specific senders.
– **Customizable Interface**: Tailor your email dashboard to fit your workflow, with options to rearrange widgets, modify themes, and more.

## 6. **Analytics and Insights: Make Informed Decisions**

Understanding your team’s email usage can offer valuable insights into productivity and communication patterns. New webmail plans frequently come equipped with integrated analytics tools that enable you to monitor email usage, track response times, and identify possible bottlenecks.

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“Whimsical Spirits: Celebrating the Brighter Aspects of the Otherworldly”

Make sure to read until the conclusion to discover a Halloween costume that will leave you in fits of laughter.

In this edition:

  • Spoke the counterfeit plugin malware, “Aw, Snap!”
  • The Monster’s Award celebration is underway, and it’s set to be a graveyard hit.
  • Practical insights for seeking out zombie pages on your WordPress platform.

Extra! Extra! What’s Happening?

Warning! That Pop-Up Might Not Be What It Appears

Once, during a dreary midnight, as I coded, weary and weak
Over countless quaint blogs of forgotten lore –
While I nodded, nearly dozing, suddenly there came a popping
of some error softly clotting, jumping on my screen
“‘Tis a quick fix,” I murmured, “popping up on my screen –
Only this and nothing more….”

But, IS IT?

 
Caution. A new malware initiative is targeting WordPress sites with a false plugin that generates misleading pop-ups.

The plugin, universal-popup-plugin-vXXX, produces shape-shifting pop-ups that imitate your browser’s design and adapt to your local language, making it even trickier to identify the malevolent imposters.

Opting to “fix” the faux error in the pop-up results in executing a PowerShell script that downloads and activates a Trojan virus, which could lead to rather alarming outcomes.

The lesson of the story? And I say: there’s never a more critical time to scrutinize your plugins and keep an eye on your sites for dubious activity.

They Did the Mash! They Did the TemplateMonster Mash!

Cue Wolf-Man, Dracula, and the Crypt-Kicker Five… it’s time to cast your vote for the Monster’s Award 2024.

This yearly non-commercial event created by TemplateMonster honors the most powerfully crafted WordPress products by their categories, from builders to plugins to hosting services and more.

What’s truly impressive about the Monster’s Awards is how straightforward the selection process is. Voting is free, paid advertising is absolutely banned, and candidates are assessed based on their merits in a fair manner, preventing outside interference. They take this quite seriously, folks.

The outcome is an unbiased tribute to the finest in the WordPress realm – and the winners get to revel in glory, attention, and a frightfully-cool Monster badge for their site.

You can cast your vote for your favorite product across all 25 categories by clicking here. Or, should your preferred tool be missing from the list, you can nominate it here.

The cutoff date for voting is November 20th, so don’t let this opportunity slip away!

“It’s alive! It’s ALIVE!”

“In the fading glow of the computer screen, my heart surged as I saw the thing I had brought to life.

Crafted from the pale substances of WordPress plugins, apps, and third-party services, the automation began to shine with a luminous glow…

I witnessed its heart start to pulse.

An indescribable creature composed of simple actions and triggers that were dull and lifeless on their own… yet ignited by an extraordinary force.

I cried in wonder. I chuckled with delight.

Vivid and animated, the automation took form, crawled, and began to run, accomplishing tasks at a shocking, super-human rate.

With the power to forge connections between plugins and bring automations to life, I could bridge Forminator to Groundhogg, ClickUp, and even LearnDash! My imagination was awash with possibilities!

What secret enables me to create such creations automations?

None other than Uncanny Automator.

Mind-Bending Facts & Stats

  • As per statistics from the Pew Research Center, 38% of the web pages that existed in 2013 are now defunct. RIP. (Source)
  • A shocking 90% of mobile time is spent on apps rather than browsing websites. (Source)
  • 81% of businesses believe that avoiding a headless WordPress strategy could risk falling behind their competitors. That’s not the only headless concern to be wary of… (Source)
  • Pedestrian-related car incidents are twice as likely on Halloween night compared to any other evening of the year. So, be cautious and look both ways while you’re out trick-or-treating, everyone! (Source)

Deep Dive: 🎃 A Guide to Eradicating Zombie Pages on Your WordPress Site

Do you hear that shuffling? Those low, eerie groans? Sniff the sour odor of undead flesh?

They’re on their way.

Zombie pages—those worthless, neglected URLs shambling across your site, dragging SEO, server resources, and user experience down alongside them.

Grab your shotgun, aim for the head, and keep your site sleek and unnervingly fast.

🪦 How to Detect and Eradicate Zombie Pages:

    Scan Your Site for Dead URLs

    Zombie pages won’t just announce themselves. They linger in the shadows like that one guy who got bitten but is still hiding it from everyone else. Use tools like Screaming Frog or Sitebulb to scan your site and expose the undead. Look for thin content, orphaned pages (lacking internal links), or anything with lifeless traffic or engagement.

    Examine for SEO Cannibalization

    Having multiple pages targeting the same keywords? That’s SEO cannibalization—a classic zombie tactic. Use Ahrefs or SEMrush to identify these duplicates, then consolidate content to prevent them from competing for rank and devouring each other’s brains.

    Redirect Intentionally

    Found a corpse page? Don’t just delete it and hope for the best. Use 301 redirects to guide visitors and search engines to living, healthy content. Nobody enjoys wandering into a 404 graveyard.

    De-index Thin Content

    Some pages may be too minor to delete but aren’t worth keeping in search results. Apply noindex in your robots.txt or meta tags to remove these low-value pages from Google’s attention.

    Handle WooCommerce Product Graveyards

    Managing WooCommerce? You might have abandoned products haunting your store. Disable out-of-stock products from displaying in your catalog and redirect expired product pages to category archives.

    Don’t Rush

    Take your time and assess each page carefully as it approaches you. Merge, redirect, or optimize when possible—delete only as a final option.

Zombie pages may appear harmless, but they quietly threaten your site’s performance and SEO. Regular audits help prevent link decay and ensure your site never starts resembling the music video for Thriller.

Must-See Blogs & Resources

Jetpack just fixed a vulnerability that has lingered since 2016. Remain cautious of outdated installations that could leave an entry point for an intruder.

If the idea of crafting a Halloween marketing campaign for your WordPress product fills you with pumpkin-spice anxiety, WPBean has some useful ideas to kickstart your creativity.

In for a genuine scare? Tune into these spooky web dev horror tales shared by Scott and Wes at Syntax.

On the October episode of One Footer in the Grave, Paul, Andy, John, and Marcus determine whether each other’s improbable stories are truthful.

Vampires and werewolves aside, what truly jolts you awake in a panic at 3am is the anxiety of your site disappearing without a backup. This episode of the Post Status Happiness Hour featuring David Johnson from Backups Next Gen discusses how to steer clear of that nightmare.

Coffee Break Diversions

The gallery at Pumpkin Gutter showcases an incredible array of designs achievable with a simple jack-o’-lantern.

Killed by Google is a haunting memorial of discontinued Google services, devices, and apps.

Planning a scary movie night? Games Radar has an excellent cheat sheet of the 30 best horror films ever made.

If you can’t make it to Paris to tour the famed Catacombs this Halloween, this 4k virtual tour is the best alternative – without the bones dripping on you.

If you’re in the US, check out Fright Find to discover the best haunted house close to you. (If you panic, don’t blame us.)

And, as promised, here’s an Olympic-worthy Halloween costume – sure to cause contagious laughter.

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16 Proven Techniques to Boost Your TikTok Views

The greater the variety of techniques you possess to gain TikTok views, the more advantageous it is.

Why? Because the increased visibility of your TikTok content enhances your prospects of expanding your reach and engagement.

Crafting a TikTok marketing strategy involves testing new methods for acquiring views.

Nevertheless, acquiring those views is not a uniform process. You require alternatives tailored to your brand and target audience. Below, we explore 16 diverse strategies to improve your TikTok view count.

What qualifies as a view on TikTok?

On TikTok, a view is counted when someone watches at least one second of a video. Even if they scroll away immediately after that, it’s considered a view.

For creators earning revenue from the TikTok Creator Fund, views are counted only when a video has been viewed for five seconds or longer. Such views are termed “qualified views.”

How much does TikTok compensate per view?

There isn’t a fixed rate that TikTok pays for each view.

However, TikTok’s own Creator Academy has mentioned previously that creators can earn between two and four cents for every 1,000 views.

As of this writing, the minimum payout threshold for earnings through the TikTok Creator Fund is $50.

Is it advisable to purchase views on TikTok?

Under any circumstances, you should never purchase likes, views, followers, or any other form of social media metric. TikTok views are no different.

While the numbers may seem appealing on the surface, inflated metrics do not equate to sustainable success. Ultimately, this could harm your business as it violates TikTok’s Terms of Service and Community Guidelines.

Instead, consider promoting your content through TikTok Promote or follow our organic tips for gaining more views on TikTok. And keep that wallet closed!

The significance of views on TikTok

Views represent a key TikTok metric. They indicate how many times users have seen your videos and reflect interest in your content. The more views you accumulate, the more likely your videos will be shown, recommended, and shared.

An increase in TikTok views leads to more opportunities for other forms of engagement, such as comments, follows, and shares. While your follower count is the clearest measure of an account’s size, your view count—the actual audience engaging with your videos—holds equal importance.

In short, learning how to enhance TikTok views is essential to growing your account, reaching a broader audience, and positively influencing your business outcomes.

How to boost views on TikTok: 16 vital strategies

If you’re searching for ways to raise your views on TikTok, we’ve got you covered! Here are sixteen strategies to garner more attention for your videos.

1. Incorporate hashtags in your posts

Hashtags are prevalent across nearly all social media platforms for categorizing, tagging, and searching content.

Likewise, TikTok employs hashtags in a similar fashion, also utilizing them for trends and challenges.

Employing hashtags in TikTok captions can assist more users in discovering your content and elevate your view count.

However, it’s essential to be strategic about your hashtag choices. Ensure the hashtags are relevant to your content and popular enough to maximize your reach.

Here are several effective methods to identify the best hashtags for increasing TikTok views:

  • Observe the hashtags utilized by your competitors
  • Utilize third-party tools like TikTok Hashtags to uncover popular tags
  • Leverage TikTok’s autocomplete features for hashtag suggestions
  • Explore the For You Page to uncover trending hashtags
  • Check TikTok’s Creative Center for product-related tags within your industry

Here’s an illustration of how hashtags can be integrated into your caption to enhance your video visibility:

example of hashtags on a tiktok video

Using three to five hashtags typically provides the ideal balance for TikTok hashtags while generating relevant reach. Experiment with various tags and strive to maintain consistency with similar topics. This approach will help the TikTok algorithm comprehend your content and connect it with the appropriate audience.

2. Develop a multi-part series

If you’ve produced a video that has performed well, leverage that success.

Create a multi-part series by developing more content around the same theme.

For instance, the Morning Brew team crafted a singular video translating terms into corporate jargon. Their audience appreciated it, prompting them to generate additional videos of the same kind, maintaining the same theme and format. The TikTok videos below are part of an ongoing series that they’ve managed to expand upon.

morning brew tiktok corporate speak series     morning brew tiktok corporate speak series

TikTok enables users to create playlists, making it convenient to compile a video series. You can add all segments of the series to one list, allowing users to easily view similar videos in a cohesive feed.

example of a tiktok playlist

Here are a few suggestions for various playlist themes and content styles:

  • Customer showcases and testimonials
  • Product demonstrations and tutorials
  • Reaction videos
  • Response videos
  • Audience Q&A sessions
  • “Tip of the week” segments

All these options offer opportunities to inform and entertain viewers. Considering TikTok’s inclination towards “edutainment,” this approach can effectively boost TikTok views. If a series gains traction, continuing that momentum with similar content is advisable.

3. Utilize popular music and trending sounds

When uncertain, incorporate popular music and audio clips in your video content. If a user enjoys the music clip, they can click on the spinning album icon in the bottom right corner to explore more videos utilizing it, possibly leading them to discover your content.

TikTok now facilitates searching for trending audio for your videos, covering both royalty-free songs and audio cleared for commercial usage.

tiktok's trending sounds feed

Remember, you don’t necessarily have to perform a TikTok dance or engage in anything controversial. A little creativity can allow you to weave trending sound bytes into your videos to achieve more views on TikTok.

Capitalizing on trending music and audio is a simple approach for brands to enhance their reach and possibly get featured on the TikTok FYP. The key is to utilize music that aligns with your content without forcing yourself into a trend.

4. Stay abreast of viral TikTok trends

Speaking of trends!

TikTok is fundamentally about engaging with viral trends, and they serve as an excellent means to broaden your reach. Fortunately, there is a variety of trends available, including dances, challenges, memes, and more.

Additionally, genuinely organic events like the “Demure” trend greatly impacted TikTok a few months ago. Brands, influencers, and everyday users participated alike, achieving significant reach as a result. This example again demonstrates how you can leverage trending TikTok audio to acquire more views.

A great way to comprehend viral trends on TikTok is to dedicate time to simply consuming content on the platform.

Examine competitors and other brand accounts, but also make it a habit to scroll through the app regularly to stay informed about new content ideas. Additionally, pay close attention to the FYP and observe what’s trending among your target demographic.

Keep in mind that TikTok content and trends evolve rapidly. To weave trendy concepts into your content calendar for increased views, you must act swiftly. Think days rather than weeks or months.

5. Understand your target audience

If you’re perplexed about why your views are low on TikTok, it may be time to evaluate why your content isn’t resonating.

Pop quiz: who is your target audience? Understanding your customers and who you aim to reach on TikTok will allow you to create content that aligns with their interests.

When you produce content that genuinely engages your target audience, they are more inclined to interact with it, share it with friends, and follow your account.

All of these factors lead to increased views.

Start by formulating a customer persona. Create a detailed profile of your target audience—especially leveraging social media data. This can provide insights into the types of content each persona is likely to engage with.

For example, are your customers seeking reviews? Are they looking for answers to specific questions or problems? Research related to TikTok keywords can be extremely beneficial here, particularly as the platform increasingly evolves its search functionalities.

tiktok search example

TikTok’s keyword autocomplete can provide a wealth of ideas regarding your industry and audience pain points, helping you generate content that not only garners views but also ranks well for keywords.

example of tiktok autocomplete query

Next, analyze your competitors. What content are they producing? More importantly, which of their posts garner the most views and engagement? How can you adapt successful strategies for your own audience?

Then, jump into content creation! Tailor your posts to your specific audience. Adjust your content strategy according to their responses.

6. Discover the optimal times for posting on TikTok

Publishing your content at the right times can enhance the likelihood of your audience seeing it. According to our data, the ideal posting times on TikTok include:

  • Tuesdays from 4 to 6 p.m.
  • Wednesdays from 9 to 11 a.m., noon, and 2 to 6 p.m.
  • Thursdays from 9 to 11 a.m. and 2 to 6 p.m.
  • Fridays from 4 to 6 p.m.

However, these times may vary based on industry and brand specifics. Also note that other factors impact TikTok views and the algorithm’s uptake of your content. Rather than adhering to a general rule, it’s critical to experiment with different posting frequencies and schedules.

To pinpoint your best posting times, monitor your TikTok analytics to see when your audience is most active online. Then, schedule your TikTok posts accordingly.

7. Promote your videos across platforms

Instead of searching for a TikTok view hack, consider how cross-promotion can significantly benefit your content.

To begin, share your TikTok videos on alternative platforms to widen your outreach. You can easily share them on Instagram Stories or repurpose TikTok videos as Instagram Reels or YouTube Shorts.

Consider sharing links to your TikTok videos on X (formerly Twitter) to maximize exposure.

Moreover, don’t hesitate to promote your TikTok presence through more channels. Evaluate other avenues where you can spotlight your TikTok content, such as in your marketing emails or on product pages.

8. Generate videos from TikTok comments

If a user comments on a video with a question, you can respond with a text reply or create a new TikTok video. The latter links the new video back to the original.

Users curious about the comment’s origin will likely view the original video, thereby boosting your view count.

As demonstrated in this example, this tactic can also serve to announce or highlight the products you’re promoting. The social team utilized this comment to showcase the product’s appeal in a way that garnered solid engagement while entertaining the brand’s audience.

tiktok comment video example

Notably, this strategy can be paired with other techniques to garner more TikTok views. For example, you could design an ongoing series where you respond to customers or address questions consistently. The advantage of leveraging comments for content is that it automatically fosters discussion and increased engagement, which translates to more views for your TikTok videos.

9. Utilize duet and stitch features with popular videos

Another technique to generate new TikTok content involves dueting or stitching existing TikTok videos. A stitch incorporates a segment of a current video before you showcase your recorded content. It’s an effective way to add further context or commentary to another’s video.

A duet positions your video beside another existing video. This format is ideal for responding to another video, as OREO did by reacting to a creator’s video featuring their cookies.

Integrating duet and stitch videos into your strategy can effectively boost view counts—especially when using content from well-known creators. Similar to other tactics, it’s crucial to ensure relevance in the videos you respond to, rather than simply trying to latch onto trends.

10. Collaborate with influencers and UGC creators

In line with collaborating with well-known creators, engaging them in your influencer marketing strategy can significantly widen your TikTok audience.

When users recognize a familiar face, such as a social media influencer, athlete, or celebrity, they are more likely to engage with, share, and follow your content.

Similarly, having influencers produce content featuring your brand on their channels may encourage their viewers to explore your profile and start viewing your videos.

If you’re already incorporating influencer or user-generated content in your TikTok approach, you’re on the right track. Pro-tip: bolster engagement and views by tagging creators in your content, similar to the post below. This not only encourages creators to promote their videos but also enhances the possibilities for creators to cross-promote your content to their audiences. It’s mutually beneficial!

tiktok creator example

Consider that simply showcasing real individuals in your content is a proven method to increase views since content featuring people tends to receive higher engagement, particularly on TikTok. This is why many brands include in-house staff or UGC creators to generate content for their TikTok accounts.

11. Join TikTok challenges

Various types of TikTok challenges exist, primarily falling into two categories: branded challenges and community challenges. Branded challenges relate back to your product or service and are designed by your brand to engage your audience. Community challenges are initiated by creators and TikTok users.

Consider launching a unique branded challenge for your audience to see how much reach it can generate. Alternatively, look for community challenges that align with your brand or product to participate in. TikTok challenges can significantly boost your outreach.

12. Produce abundant content

TikTok continues to advocate for posting 1-4 times per day. If your goal is to sustain momentum and expand your account, sharing content frequently is advisable.

Think about batching your content creation so you have an ample supply to share over a week or two before generating more. Aim to post daily at the very least—more frequently if feasible—to elevate the number of views your TikTok account receives. Creating a social media content calendar to plan your TikTok content in advance might be worth exploring.

However, managing this level of content demand can be challenging, highlighting the importance of having a varied content calendar. While certain videos should be meticulously planned, not all need to be.

By including creators and consumers in your approach and allowing for spontaneous content production, you can generate more posts without extensive editing. Many successful brands on TikTok have diversified content in their feeds for a reason.

13. Interact with your community through comments and live streams

TikTok has heavily embraced its live-streaming features in recent times. It’s likely you’ve encountered several TikTok LIVE sessions appearing on your feed.

Observe how Stratia Skin conducts a TikTok LIVE event to market products and interact with customers in real-time:

tiktok LIVE example

Executing a TikTok Live requires thorough preparation and extensive effort to do effectively. However, it serves as an exceptional way to connect with your audience and establish a closeness with them.

Easily, you can also utilize comments to engage with users. Brands that consistently respond to creators can spark engagement, leading to increased views as a result. Demonstrating care for customers fosters loyalty and leads to sustained viewership.

14. Test new video formats and styles

Experimentation is essential on TikTok, particularly as the algorithm and ranking criteria change rapidly on the FYP.

You cannot continuously post identical forms of content and expect your views to grow. Numerous details, both major and minor, can be varied for any given video, including:

  • Video duration (sub-15 seconds vs. 30+ seconds vs. 1+ minute videos)
  • Voiceovers vs. no voiceovers
  • Music versus trending audio
  • Content featuring customers vs. brand-directed videos

A major aspect to experiment with is less polished content. Many brands make the mistake of over-editing, making their content appear overly produced. Observe that most viral TikTok content embraces a raw and spontaneous style like this example. This isn’t coincidental. This detail is crucial, especially for branded accounts that typically receive less reach.

You may be surprised by what resonates and what doesn’t. You’ll never know until you try it out. This connects back to our previous tip about maintaining a good posting frequency with diverse content.

15. Partner with other accounts to reach new audiences

Collaborating with other creators can be an effective strategy to broaden your audience. This could involve individuals within your industry, other brands, or anyone who aligns well with your content. For instance, if you’re attending an event or executing a cross-promotion, maximizing that partnership makes sense.

Take a look at this celebrity collaboration with Airbnb’s TikTok account for ideas:

Successful partnerships require deliberate planning. Consider your collaborations, events, product launches, and other opportunities. Then, figure out how to integrate them into your TikTok content strategy.

16. Utilize TikTok analytics to comprehend your audience

Your TikTok analytics offer precious insights that help you determine which videos receive the most engagement, so you can replicate successful strategies.

tiktok analytics screenshot

Hard data can reveal whether shorter or longer videos are more favorable, if viewers watch your videos in full, and whether hashtags are effectively reaching new audiences.

By scrutinizing this data, you can uncover trends and refine your content strategy to enhance your view count. If specific video lengths, topics, or formats yield great success, continue generating similar content.

Begin increasing your TikTok views

Boosting your TikTok views isn’t something that happens spontaneously. A strategy and consistency are essential. By implementing the strategies outlined in this article, you can start witnessing results, especially as many of these tactics complement one another.

And should you require additional assistance, explore our comprehensive guide to building and enhancing your TikTok marketing efforts to elevate your view count more swiftly.

 

The post How to get more views on TikTok: 16 essential strategies appeared first on Sprout Social.

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