Gift guides are available for all occasions. For friends, family, and significant others. From those who enjoy FitTok to those who are fans of BookTok. For those who love staying in, social butterflies, and everyone in between. Indeed, one of the author’s cherished holiday routines is perusing the myriad of gift guides released at year’s end.
But what about presents for social media managers? Some might argue that social marketers are the ones who could really use a boost during the holiday season.
We consulted our internal team and Sprout’s community, The Arboretum, to uncover which gifts top the social marketers’ wish lists this year. Here’s what they shared, grouped by interests and niches.
Disclaimer: All products referenced in this piece are neither sponsored nor endorsed and do not contain affiliate links. They are intended solely as examples of in-demand gift categories. Prices are reflective of the current date at publication and may change.
Gifts for coffee lovers
If the social media marketer in your life has a coffee habit that rivals Lorelai Gilmore (and who doesn’t?), there’s one gift that truly counts: coffee.
Local coffee shop gift card: $10+
This is now an established fact: Social media managers adore coffee. Not only do they thrive on caffeine, but cafes also serve as excellent remote work locations during the winter chill. Venturing out, even for a little while, can significantly elevate mood in the cold and dark months.
A gift card to a coffee shop, regardless of the amount, would be greatly appreciated—especially if it’s for a local cafe.
Monthly coffee subscription: $15/month
If your gift recipient brews coffee at home, one of their biggest fears is running out of coffee grounds and beans. With a tailored monthly subscription, their favorite coffee will arrive at their doorstep. You can gift a subscription for either one month or an entire year, based on your budget.
Smart mug: $150
We’ve already highlighted how passionately social marketers enjoy their coffee. However, amidst the bustle of daily responsibilities, it’s easy to forget to actually enjoy that cup of joe. That’s where smart mugs come into play. They keep coffee warm for hours.
Like this mug, which allows the user to set a precise drinking temperature. Social marketers can rely on this mug to ensure their coffee or favorite hot drink doesn’t get cold or too hot (nobody likes burning their mouth during a meeting).
Coffee and espresso machine: $200
If the social media manager in your circle is still brewing their coffee using a college machine that takes ages or lacks proper cleanliness, it might be time for an upgrade. A brew machine that makes both coffee and espresso is perfect for those wanting to dabble in crafting café-quality drinks at home. Bring on the caramel lattes.
Gifts for wellness enthusiasts
They fuel up on electrolyte water and green juice in your morning meetings. They are protein fans. Their attendance in workout classes is a key performance indicator. Here’s what we’d suggest for our cherished social marketer wellness buffs.
House plant: $50
House plants not only add charm to your remote workspace, but they also provide notable benefits. Research indicates they lower stress, enhance focus, and boost happiness.
This idea comes from Sprout’s senior social media strategist, Olivia Jepson, who pointed out how valuable indoor greenery is within the fast-paced environment of social work.
You can discover house plants and pots at local garden centers—many even offer repotting and care services. Or you can have a plant delivered via a brand such as The Sill.
Explore how to maintain a healthy work-life balance in social media.
Instant camera: $60
Envision generating fresh content ideas without the need to scroll endlessly. With an instant camera, social marketers can seize content or just refine their photography skills the old-fashioned way. Without the stress of app or screen time limits.
This whimsical lavender camera is an example from the newest Polaroid generation. You might also think about purchasing new lenses, film, and photography classes for social content creators who already own a film or digital camera and wish to invest more time in their hobbies.
Spa gift card: $100+
Though all social marketers would treasure a spa day, wellness trend enthusiasts would be particularly thrilled to receive this gift. Especially for a venue that includes services like infrared saunas, massages, and cold plunges. Extra points if the spa has a visually pleasing aesthetic (just in case they want to capture content while there).
$100 is a suitable starting amount, but since spa services can be pricey, budget accordingly.
A year-long ClassPass membership: $240
ClassPass is a monthly subscription for fitness and wellness that is beloved by those who like to spice up their workout routines. Each month, members earn credits to use across various fitness studios, gyms, and even beauty establishments.
While you can gift any amount in ClassPass credits, $240 covers a year-long basic subscription.
Under-desk walking pad and treadmill: $300
As these social marketers would tell you, prolonged sitting is associated with adverse health effects. A walking pad or under-desk treadmill provides a fantastic way to accumulate steps and stay warm on chilly winter days.
Some walking pads have built-in holders for your computer—making it simple to walk while you work. Others only have a bar, meaning they require a standing desk to be utilized during the workday.
Gifts for on-screen personalities
Social marketers who take center stage in videos, webinars, and other digital formats strive to present their best selves. And they might already possess a top-notch ring light. Here’s everything else they need to elevate their home recording setup.
Check out our comprehensive guide to remote video production.
Portable charger: $25
Imagine this scenario: You’re about to record a video for social media when you discover your phone is about to die. Now you must try to get a good take while conserving battery. Or you need to stop and plug in (hoping to find an accessible outlet).
With a portable charger, social marketers can ensure they’re always prepared. And do we sense that chargers tend to deplete faster during winter?
A portable charger like this option guarantees social marketers’ devices stay charged while on the move. We especially appreciate its ability to charge two devices simultaneously and compatibility with various gadgets.
USB microphone: $85
An exceptional quality microphone that minimizes background noise can save a lot of time. With a high-fidelity microphone, social marketers can create videos efficiently. As one of our Arb members noted, “I’d love a podcast-quality mic. Especially one with a retro vibe. It would make voiceovers much easier.”
This model features a bidirectional polar pattern, allowing one person to speak in front while another talks in the back, aiding marketers in capturing audio from interviews or collaborative posts.
Check out our guide to launching your podcast.
Ultra HD webcam: $170
A fuzzy webcam—like those built into most computers—fails to meet the quality required for hosting webinars or creating video content. Social marketers who frequently present on-screen need a high-definition camera. For instance, this webcam records in 4K quality and highlights the subject regardless of lighting conditions.
Gifts for home office enhancers
These social marketers maintain a home office that rivals even the finest Pinterest boards. It’s organized and meticulously designed, yet they’re still lacking tech that could enhance their remote work experience.
Note: All of these presents are on the higher end of the price spectrum.
Google Nest Hub: $100
With a Google Nest Hub, you can monitor and manage all your devices from a single interface. Turn lights on and off, adjust the temperature, play music, check your calendar, and more. As one Arb member stated, the hub provides all necessary household information at your fingertips—without needing to leave your workspace. A true luxury for those who optimize everything.
Portable Bluetooth speaker: $150
A robust speaker with clear sound creates the right atmosphere for a superior home office experience. Social marketers can enjoy their favorite playlists or “co-work” alongside their preferred podcast hosts.
While this model costs around $150, some more advanced versions can be considerably more expensive. Make a well-informed choice considering your budget and the recipient’s preferences.
Noise-canceling Bluetooth headphones: $350
Arb members expressed their discontent over having to replace Bluetooth headphones that fail after a few months. Others shared how valuable noise-canceling headphones would be for concentration. Merging both features is music to their ears.
These noise-canceling headphones help social marketers focus on the task ahead while tuning out distractions. Plus, they’re ideal for an open-office environment.
Ergonomic desk chair: $549
We understand. A few years back, we weren’t certain whether hybrid or remote work would become the norm. So, you still have that uncomfortable chair, or the one you bought for aesthetic appeal that lacks adequate support. Your favorite social marketer can understand that too.
The ultimate present this holiday scene is an ergonomic, stylish chair that offers fantastic comfort.
Give the gift of what social marketers truly desire
Choosing a meaningful and practical gift for a social marketer may feel overwhelming, but a considerate option can significantly impact their daily routines. From the coffee they depend on to the tech that aids them in content creation, these gifts demonstrate your recognition and appreciation for their efforts.
Whether it’s a smart mug to keep their coffee hot or a pair of noise-canceling headphones for focused content creation, each of these ideas serves as a reminder of the support they receive. This holiday season, step beyond the ordinary and offer something that genuinely enhances their work and personal well-being.
Want to score some of the items featured in this article? Participate in the Sprout Social Arboretum and follow our 2024 Holiday Engagement Giveaway.
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